Everyone is different. Thankfully, tabletop wargames offer a great case study of the various player psychographics that help designers categorize different types of players and what makes them tick. Timmy, Jimmy, Spike, and Vorthos are all equally valid and developers should be cognisant of their wants, needs, and turn-offs.
The Tau Empire is well known for its devastating ranged firepower and not much else. This polarizing design offers players who are drawn to that play style a comfortable and familiar place to get into Warhammer while leaving a sour taste in other players’ mouths who prefer meeting their opponents in face-to-face combat. It is often more effective to create a game that some people love and some people dislike than a game that everyone thinks is so-so. Focusing on the various types of players your game will attract will help you create unique experiences that will resonate with different types of people.
Orkz are as simple as it gets: march forward, charge, and clobber your opponent. Timmy prefers showing up to the game table with a few beers and a bowl of peanuts and appreciates the lack of complexity, while Johnny would be bored before the game even started.
Johnny wants to express something about themselves, and thankfully, tabletop gaming offers plenty of opportunities. Not only does the act of hobbying create a sense of ownership, but the Johnny will also be happy as a clam with a list building app or a codex with all of the options and combos they have at their disposal laid bare.
Spike isn’t looking for a specific aesthetic or style as much as they enjoy the experience of learning and perfecting their gameplay to be the best that they can be. Skill expression isn’t as much of a concern, as long as they have the best chance at winning. This player will be more focused on the minutae of gameplay rather than anything else and pushing specific values in certain areas will give them plenty of clues to discover.
Vorthos are often more difficult to design for, given they are specifically drawn to the storylines, characters, and background lore. Tabletop wargaming offers a unique look into potential gameplay hooks for these types of players; fundamentally tabletop gaming is about shared storytelling and these players will be most drawn to that aspect of the game. Artwork, stories, and the miniatures themselves will do wonders towards catching a Vorthos’ eye.
These basic player psychographics extend far past tabletop wargaming, but they can be especially useful when designing a multifaceted miniatures strategy game. No player will love every aspect of your project, but when each feature is designed to be loved by someone, you’re bound to have left a memorable expression.
tommgoldrick.com 